My talk at this centred around social and content and how small business can use both effectively.
I presented at the IAB Mobile Connect event in the Guinness Storehouse. The topic I covered was mobile video and I discussed the opportunities and threats presented by the it. You can see by clicking on the image below.
In November 2016 I was a guest lecturer on the MSc Digital Marketing courses in both DIT and UCD Smurfit Business School. This year I've started lecturing in DCU with the MSc Public Relations and Strategic Communications students for a module on Digital and it's place in PR and communications.
I was delighted be asked and to help Gavan Hennigan and his team during the Talisker Whiskey Atlantic Challenge Solo Row. Gavan completed the challenge in 49 days, 11 hours and 37 minutes, which is an Irish record for a solo crossing of the Atlantic.
In the run up to and during the event I worked with his support team to formulate responses to media requests and manage outcomes from various opportunities. He did the hard work and I'm delighted to have played a very small part in it.